---
title: "HubTran's Freightwaves Back-Office Update"
url: "https://www.joshasbury.com/posts/hubtrans-freightwaves-back-office-update/"
description: "A FreightWaves discussion on 2021 back-office trends for freight brokers and 3PLs, including automation, process pressure, and cash flow."
---


I had the pleasure of speaking with [Andrew Cox](https://www.freightwaves.com/news/author/andrewcox) of Freightwaves.

During our conversation, I answered the following questions:

- What should 3PLs and brokers be doing to start the year off strong in terms of implementing new technologies?
- We are in the middle of the reverse logistics season and looking at the new truck orders, the impact of capacity seems substantial. In these volatile times, how can companies make sure they are operating efficiently especially in their back-office operations?
- What would you say to someone who is skeptical of the numerous new technology solutions in the industry?

In the meantime, check out these articles that make the case for back-office efficiency and discuss how to get started:

- [5 Ways Automating Back-Office Processes Make 3PLs and Brokers More Productive and Profitable](/posts/five-ways-automating-back-offoce-processes-make-3pls-and-brokers-more-productive-and-profitable)
- [Top 4 Labor Productivity KPIs Supply Chain Back Office Managers Should Track](/posts/top-4-labor-productivity-kpis-supply-chain-back-office-managers-should-track)
- [Why 3PLs and Brokers Need To Automate The Freight Invoice Settlement Process](/posts/why-3pls-and-freight-brokers-need-to-automate-the-freight-invoice-settlement-process)